
Everywhere I go people are saying that domains that match exactly with a search query will rank better; all other things being equal.
I want to believe this and I think that is the reason so many people do believe it; they wantto.
Sure, it’s easy to find exact match domains ranking in the top ten, but did they get a boost based solely on the fact that they are an exact match or is their ranking due to all the other factors, such as, a shit load of incoming relevant links?
I decide to find some evidence.
Ironically, I decided to check a site named exactmatchdomain.com because I was wondering if it was already registered. LOL
As of this writing, exactmatchdomain.com has zero backlinks showing with Google and zero backlinks showing with Yahoo, yet it is ranking #6 for exact match domain
NO BACKLINKS!
That’s pretty amazing, but maybe the pages below him have just a few crappy links, right?
The page ranking just below him at #7…
www.thedomains.com/2009/02/10/the-incredible-value-of-an-exact-match-domain-name-some-in-the-non-domain-world-continue-to-get-it/
1 - 10 of 37,400 for linkdomain:http://www.thedomains.com/2009/02/10/the-incredible-value-of-an-exact-match-domain-name-some-in-the-non-domain-world-continue-to-get-it/ -http://www.thedomains.com
Hmm, exactmatchdomain.com is beating a page that has 37,400 incoming links while he has NONE!
Here’s a page two spots below, at #8…
www.internetinc.com/Exact-Match-Domain-Names
1 - 10 of 3,870 for linkdomain:www.internetinc.com/Exact-Match-Domain-Names -www.internetinc.com/
Hmm, exactmatchdomain.com is beating a page that has 3,870 incoming links while he has NONE!
Well, researching just ONE domain is not sufficient proof, but I’m sorta convinced, at least for now.
Wait! On the other hand, I checked buyviagra at namecheap.com…
buyviagra.com TAKEN
buyviagra.me TAKEN
buyviagra.net TAKEN
buyviagra.org TAKEN
buyviagra.mobi TAKEN
buyviagra.us TAKEN
buyviagra.biz TAKEN
buyviagra.info TAKEN
buyviagra.tv TAKEN
buyviagra.co.uk TAKEN
buyviagra.org.uk TAKEN
They are ALL taken. Why? Because webmasters are taking advantage of the exact match boost? I don’t think so. None of those are ranking in the top 100 SERPs for “buy viagra”.
So, one guy tells me that those names were probably bought by domain investors, (domainers), due to the incredible value of exact match domains.
If that’s the case, I guess they have little value since no one has bought them and ranked them, right?
So, bottom line, the jury is still out.
G’nite, Bompa
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